Art is Everywhere

During this summer, over 50,000 pictures of art will be displayed on electronic billboards to bus shelters across the country. This project will be called Project Everywhere, where museum directors are hoping that their different museums scattered around the country will draw more visitors. The Outdoor Advertising Association of America will be devoting about $500,000 to the cause, in an effort to make the art billboards more fashionable and attracting to the public. Mr. Druick of the Art Institute of Chicago states, "hoping that familiarity breeds desire, that people will see an artwork, be struck by it and want to see it in the flesh." This project is set to be one of the largest outdoor art exhibitions in U.S. history.

  http://www.nytimes.com/2014/04/07/arts/design/look-up-all-signs-point-to-art.html?_r=0